Hello, I’m Ahmad—

I bring brands to life through immersive retail and experiential marketing that connects meaningfully with communities. With a foundation in retail storytelling, brand activations, and community-driven experiences, I merge creativity with executional rigor to craft moments that leave a lasting impression. From producing pop-ups for culture-defining brands to leading experiential test-drive programs for Rivian, I’m building a career around translating brand purpose into real-world impact. Grounded in collaboration and driven by curiosity, my work turns strategic vision into experiences that inspire connection, loyalty, and cultural relevance.

Please feel free to explore some of my work below.

Rivian

Notable Experiences

The Art Institute of Chicago

From 2023-2024, I worked on Worldviews, the first rotation of artworks in the Franke Reading Room in over 30 years. As an intern there for two years, I worked a few key projects. Feel free to check out some of my other contributions from my time at The Art Institute!

JoeFreshGoods

From helping run Fat Tiger Workshop, a creative hub and experiential retail space, to contributing to large-scale activations and campaigns with New Balance, Converse, Mitchell and Ness, Snapple, and ComplexCon—my experiences here shaped my interests in brand partnerships and community engagement.

For most of time with Joe, I served as an on-site retail member, occasionally championing operational excellence.

Nike

For nearly 3 years, I was a part of the Jordan Brand and Nike Basketball department at Nike Chicago. I was fortunate enough to join in on efforts to activate the space during the 2020 All-Star Weekend.

A Little Bit About Me

I build brand worlds that live where culture, community, and commerce collide. Over the past six years with Rivian, Apple, JoeFreshGoods, and Nike — I’ve turned retail spaces and brand activations into platforms for connection, creativity, and storytelling.

My work moves between strategy and street-level engagement, bringing people together through experiences that feel alive and intentional. Whether producing national pop-ups or shaping local activations, I lead with purpose and a deep understanding of what drives human connection.

Born and rooted in Chicago, I believe the best marketing doesn’t just sell. It resonates. It’s grounded in place, built on trust, and designed to be felt.

Let’s Connect!

Every great project starts with dialogue. Let’s talk about how we can shape space, story, and experience together.